Lignano Holiday is a consortium bringing together over 70 hotels and accommodation facilities in the tourist resort of Lignano. The consortium’s communications must address the needs of a broad and diverse audience through a variety of channels, tools, and touchpoints. In this context, it is essential to build a communication system capable of guiding users, simplifying access to services, and showcasing the area's overall offering.

• Provide immediate access to information and services • Strengthen the consortium’s communication across digital channels • Support member entities with content management • Enhance the guest experience before and during their stay • Coherently integrate digital and traditional tools

• Provide immediate access to information and services • Strengthen the consortium’s communication across digital channels • Support member entities with content management • Enhance the guest experience before and during their stay • Coherently integrate digital and traditional tools

• Management and oversight of the consortium’s social media channels • Content production: photography, video, and text • Strategic communication support for consortium members • Design and development of a dedicated app to enhance the user experience • Production of traditional communication materials, including the consortium brochure • Integration of digital communication and physical media