PRIMASTUDIO CREATES AGFAPHOTO PACKAGING |
Primastudio creates the packaging for italian distribution of Agfaphoto portable cleaning kit. Ten packs, in a display rack, contain a special cleaning spray that go along a microfiber cloth to clean tablets, smartphones, optics, mirrors and GPS. The project gives again a prize to the positive energy of Primastudio creative team, that in turn contributes to give prominence to an international company, leader of Consumer Imaging, and forerunner of modern photography.
Packaging is not only driven to a care of materials, color and methods of wrapping something, but it's a crucial part of a buyer experience. Born to protect and preserve, today packaging has new aesthetic, ethic and social meanings. From a purely functional item it becomes vital for the product.
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